As social distancing restrictions are easing up across the nation, many home buyers have been taking advantage of the historically low interest rates to invest in a new home. There has been pent up demand in the housing market, and that shows in the double-digit percent increase of purchase loan applications. If rates continue to…

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Challenge: The owners of unit #202 approached us about selling their condo after two other Cap Equity Realty sales in the boutique condo building.   We launched an online campaign to showcase the value of the property and limited showings until we could bring through qualified buyers during the same time period.   Results: 5…

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Challenge: Do you wait for the tenant to vacate, spend money to renovate and accrue holding costs?  Results: In this case, we strategized with the seller to offer a lower offering price, deliver multiple offers with no credit or repairs, negotiate escrow and title fees to exceed the sellers expectations.  Always run the numbers… 11932…

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Challenge: Previously listed with another agent who could not sell the property. We increased the scope of buyers by shedding light on other options for the property to deliver a broader buyer ecosystem.   The property featured a detached fourth bedroom to be used as an office, maids quarters, home gym or rental unit.  …

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Challenge: Preparation for any sale starts before the property is photographed.  The grass needs to be green, the over-sized furniture needs to be removed and a storytelling needs to be created to attract your specific buyer.   The property was marketed for 155 days with another agent prior to us listing the property for sale.…

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Challenge: Owners needed to sell quickly as they were moving out of stateResults: Sold $51k Over Asking, Multiple Offers 16624 Calle Arbolada, Pacific Palisades

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Challenge: Listed with another agent for over four months Results: Sold at Full Price 1642 McCollum St, Silver Lake

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Challenge: Previous listed with the local agent for four monthsResults: Sold $150k Over Asking, Delivered multiple offers within a week 4771 Calderon Rd, Woodland Hills

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Challenge: Owners needed a quick sale at the highest price possible Results: Sold $120k over asking, delivered multiple offers after first open house 1537 Benedict Canyon Dr, Beverly Hills

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Challenge: When you list one of the most desirable penthouses in Beverly Hills, but the condo needs a hug, what do you do?   As an independent brokerage we were able to get the top 6 firms in Beverly Hills exposure to the property prior to going on the MLS.  We hosted two wine and…

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